AI Revenue Intelligence for CROs
Surface deal risksbefore they kill your pipeline
BubbleUp's AI agents talk to every stakeholder in your deals — AEs, SEs, legal, finance, champions — then surface the blockers your forecast is hiding.
app.bubbleup.ai/dashboard
LIVE
Surfaced this week
4 deals need attention
$6.39M
at risk
Meridian Health$2.4M
CFO transition · Legal review
82
Pinnacle Financial$1.75M
No exec sponsor identified
88
TechVault$890K
Champion on 3‑week leave
71
CrestLine Mfg$1.35M
On‑prem requirement surfaced
67
Real deals. Real blockers. Surfaced automatically.
The CRO problem
Your forecast is built on what reps type.
The truth lives in what stakeholders say.
What your CRM shows
- ✕ “Negotiation, 65%, on track”
- ✕ Last activity: 11 days ago
- ✕ Notes copy‑pasted from the call
- ✕ Stakeholders: 2 listed
What BubbleUp surfaced
- ● Champion went on leave 2 weeks ago
- ● CFO transition — budget on hold until Q2
- ● Legal flagged liability cap as deal‑breaker
- ● 7 stakeholders engaged, 3 unaware of the deal
Risk taxonomy
Six categories of risk.
One pipeline you can finally trust.
Champion
Champion erosion
Your champion went quiet, switched roles, or left. We catch it the day it happens — not at QBR.
Budget
Budget instability
CFO transitions, fiscal year resets, frozen spend. Surfaces before procurement stalls the deal.
Legal
Legal & procurement friction
Liability caps, DPA addenda, MSA redlines. Tracked through every redline cycle.
Technical
Technical objections
On‑prem requirements, integration gaps, missing certifications. Heard from SEs first, not the AE retelling.
Power
Decision‑maker fog
No exec sponsor, conflicting stakeholder priorities, or a real buyer who hasn’t been met yet.
Competitor
Competitive displacement
Incumbent vendor mentions, parallel evaluations, last‑minute RFPs from a competitor on the inside.
How it works
The AI agent your reps actually answer.
BubbleUp doesn’t scrape calls or summarize meetings. It runs structured conversations in Slack with every stakeholder in the deal — AE, SE, manager, legal, even the buyer’s champion — then synthesizes what it heard into risk signals your CRO can act on.
01
Mapped to your deal stages
Discovery, POC, negotiation — each gets its own conversation playbook.
02
Talks to every role
AE, SE, manager, legal, finance. Even the buyer’s champion when invited.
03
Synthesizes, doesn’t summarize
Cross‑references what each role said. Flags contradictions.
04
Surfaces to your dashboard
Risk score, blocker, recommended action — every Monday at 7am.
# bubbleup-marcus
Today · 9:14 AM
SYNTHESIZED · 2s ago
Meridian Health · Risk score raised 62 → 82. CFO freeze + 30‑seat pilot opportunity. Routed to Sarah Chen.
Stakeholder coverage
Six roles. One conversation each.
Every week.
No more “the AE says it’s fine.” Every voice in every deal — captured, structured, synthesized.
Account Exec
Owns the relationship
“Why did the timeline slip?”
Sales Engineer
Knows the technical truth
“Will the integration actually work?”
Sales Manager
Reads between the lines
“What’s the rep not telling me?”
Legal
Owns the redlines
“Where are we on the MSA?”
Finance / Deal Desk
Owns approvals
“Discount + terms — where do we stand?”
Customer Champion
Owns the outcome internally
“How can we keep this moving?”
Plugs into your stack
Lives where your team already works.
Salesforce or HubSpot for the deals. Slack for the conversations. BubbleUp writes back to your CRM so your forecast is always current.
S
Salesforce
CRM sync · bidirectional
H
HubSpot
CRM sync · bidirectional
S
Slack
Conversations · alerts
M
Microsoft Teams
Conversations · alerts
G
Gong
Call enrichment
Z
Zoom
Meeting context
Enterprise from day one.
SOC 2 Type II
GDPR
EU AI Act
HIPAA
SSO / SAML
Region pinning
See what your pipeline isn’t telling you.
Live demo with sample data. No signup. 90 seconds.